Canvas by Instructure - Katie McNeil: EdTech Content Marketing

Canvas is a web-based learning management system, or LMS, reaching 30 million global users. It is used by learning institutions, educators, and students to access and manage online course learning materials and communicate about skill development and learning achievement.

As a copywriter at Canvas, wrote case studies, blogs, landing pages, nurture email campaigns, and gated content targeted at K-12 and Higher Education clients in various stages of sales funnel.

Canvas • 30th June 2022

Supporting Today’s Non-Traditional Students

The bad news: college enrollment dropped 9.4% during the pandemic.
The good news: the definition of a college student is more expansive than ever.

Canvas • 22nd June 2022

6 Strategies for Tech-Enhanced Learning

By 2025, students entering college campuses will be mobile natives — that is, born after the first iPhone came to market. Technology-infused learning is not just a best practice, it’s imperative to the survival and relevance of higher education institutions.

Canvas • 15th June 2022

6 Ways to Future Proof Your Faculty with Professional Development

Learning is increasingly mobile and the definition of success ever-changing. To keep pace, institutions are becoming agile.

Both students and faculty feel the biggest academic factor to student success is quality of faculty. Even still, our global survey found only approximately half of institutions offer their faculty periodic workshops and technology training.

Canvas • 24th May 2022

HyFlex Courses in Higher Education: Multimodal Learning for the Future

Flexibility was a necessity of pandemic-era education. Moving forward, it’s the status quo. HyFlex courses — a hybrid course with increased flexibility — are a popular way to expand access to learning and reach all students regardless of location or learning style.

Canvas • 13th May 2022

5 Strategies for Effective Corporate Upskilling & Reskilling Programs

In today’s rapidly changing job market, skills speak louder than resumes. It’s estimated half of all workers will need reskilling and upskilling by 2025. Companies feel more urgency — they estimate around 40 percent will require reskilling in six months. Ensure your workforce keeps pace with your ever-evolving needs with these five strategies.

Canvas • 26th April 2022

How Virtual Learning Is Enabling Lifelong Skill-Building

On-campus and online. In-person and virtual. Mutually exclusive modalities are a thing of the past. Fluid, lifelong learning is the new reality for higher ed institutions post-pandemic.

Canvas • 26th April 2022

Making Your Digital Campus Mimic a Physical Campus

To advance the online learning experience, educators need to think outside the box. The video conferencing box that is.

Canvas • 22nd April 2022

5 Ways to Boost Engagement with Canvas Studio

There is perhaps no better tool to enhance learning than video. But “watch and learn” isn’t enough — students need to discuss and interact, and educators need to gauge understanding. Enhance video learning with Canvas Studio and these five strategies.

Canvas • 22nd March 2022

Case Study: Champlain College

Ranked one of the most innovative colleges in the country, Champlain College needed an LMS to match its ambitions. With Canvas LMS, Champlain is “setting themselves up for the future” — both online and on-campus

Canvas • 27th February 2022

5 Tips for Fostering Organizational Growth Virtually

Impactful corporate learning is highly personal and centered on networking. When the pandemic forced the world online, corporations grappled with how to transition their in-person training programs. It wasn’t just a matter of digitizing a curriculum. It required replicating unique face-to-face networking in a screen-to-screen environment.

Canvas • 27th February 2022

Case Study: Southwest CUNA Management School

Using Canvas LMS to write a new playbook for corporate learning

Canvas • 8th December 2021

The CanvasCasters podcast officially joins the #CanvasFam!

Big news — the unofficial podcast of Canvas, CanvasCasters, is now official! Eddie Small and Marcus Painter’s popular show is joining Instructure this month as a voice for Canvas educators everywhere.

10th November 2021

There is No Achievement Gap at Birth. Dr. Knatokie Ford's InstructureCon Keynote

In her InstructureCon 2021 keynote address, Knatokie Ford shared how her experience as one of the few black women in STEM motivated her to inspire the next generation and how using edtech can foster empowering, equitable learning experiences.

Canvas • 1st November 2021

Hey Siri, Directions from Poverty to Wealth? will.i.am's InstructureCon Keynote

Grammy-award winner will.i.am is no stranger to success. But the multi-faceted rapper still remembers all his childhood teachers’ names.

Canvas • 22nd October 2021

Educause 2021: Let’s Talk about What’s Next for HigherEd

We are excited to see you at Educause this year! Now more than ever, educators and administrators like you are eager for insights on what’s next for higher education. And where that conversation is happening, Instructure will be there.

Canvas • 16th October 2021

Ontario Tech Case Study: Re-imagining Learning with Canvas LMS and Catalog

When the innovative, 10,000-student university in Oshawa, Ontario found its legacy learning management system (LMS) hindered rather than helped the student learning experience, administrators sought another solution.

Canvas • 10th October 2021

Canvas Customer Spotlight: Central Nine Career Center

Hands-on instruction is the hallmark of vocational schools. Whether changing a spark plug or building a home, Central Nine students are immersed in their trade of choice using Canvas LMS and Studio.

Canvas • 13th September 2021

Recap: Future of K-12 Education Collaborative

We all felt it: the past eighteen months have been s education’s most disrupted time in over a century. We’re all recovering, but also wondering what’s next.

Canvas • 13th September 2021

Recap: Future of Higher Education Collaborative

This August, Instructure brought together higher education thought leaders to discuss the future of higher education in a post-pandemic world. Eight panelists reflected on lessons learned in a chaotic year and how that translates into a future vision of teaching and learning.

Canvas • 6th July 2021

Canvas Customer Spotlight: Cal State Fullerton

Learn about Cal State Fullerton's switch to Canvas — converting 15,000 courses in just one year — and why the IT director deemed it their most painless LMS migration.

Canvas • 21st June 2021

Using Canvas For Young Learners

Students are returning to physical classrooms, but the digital classroom is here to stay. The use of learning management systems (LMS), so critical for remote learning in the pandemic, will continue to prove essential for schools.

Canvas • 11th May 2021

USU Case Study: Supporting Competency-Based Education with Canvas

See how Canvas helped USU faculty buy in to a competency-based model and provided unexpected benefits during the pandemic.

Canvas • 19th March 2021

How to Use Modules to Build Courses in Canvas

Adding content to Canvas and wondering where to start? Modules are an essential tool in organizing and “chunking" content in your course.

Canvas • 19th March 2021

Student Engagement. To the Power of MasteryPaths.

In this escape room, the only way out is mastery.

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